Workflow

This guide gives you an overview of my website creation process. From design to launch.
Project Research

Firstly, I need to thoroughly understand your business, your goals, your customers and their expectations and behaviour, and how your website factors into all of it.

I'll also look at the competitive landscape to establish context and benchmarks for how your site should function and then improve on that. This stage will give me the foundation for moving forward with just the right recommendations for the design and development of your new responsive website.

Design and Development

I'll then set to work sketching out interface layouts for 3-5 different views, including (for example) the home page, a subpage, the blog template. I'll then send you a live link so you can view the design, allowing us to experiment and iterate on solutions quickly so that we have a good sense of how content should be laid out across different screen sizes.

GDPR Compliancy

The EU General Data Protection Regulation (GDPR) began in May 2018. It affects all organisations and businesses anywhere in the world, that process the personal data of EU citizens.

At the time, the news media made GDPR all about fines and inconvenience for users. But at its core, it is merely a framework for ensuring websites follow robust data protection principles.

These can include the now ubiquitous 'cookie consent' popups and options enabling visitors to opt-out of data collection, such as through web forums and analytics tracking.

We will discuss the best way to approach GDPR adherence and its implementation in the initial stages of site development.

Responsive Design

If you're on a desktop computer right now, grab the right-hand side of your browser window and drag it left. See how the structure of the site moves and changes?

That is responsive design. It means that the content will always be displayed in an optimal way for the device on which it is viewed.

If you're reading this on a mobile phone, you're already looking at the responsive version!

Estimating a Timeframe

To complete the work outlined in the project scope, I'll give you an assessment on how long I believe the project should take from beginning to end, depending on when I receive feedback at each milestone. Upon signing the proposal, I can start work immediately.

Web Browser Support

Browser testing no longer means attempting to make a website look the same in browsers of different capabilities or on devices with different size screens. It does mean ensuring that a person’s experience of a design should be appropriate to the capabilities of a browser or device.

Desktop Browser Testing

I test my work in current versions of major desktop browsers, including those made by Apple (Safari), Google (Chrome), Microsoft (Edge), Mozilla Firefox and Opera.

Mobile Browser Testing

Testing popular small-screen devices is essential in ensuring that a person’s experience of a design is appropriate to the capabilities of the device they’re using.

I test my work in;

  • Apple Safari (Desktop/iPhone/iPad)
  • Google Chrome (Desktop/Android)
  • Firefox
  • Microsoft Edge
  • Internet Explorer 11

Previewing your Website

Once the initial structure and design of your website are completed, you'll be given a private link to evaluate the results.

The preview will be fully functional, so you'll have a real-world version of your website to test, rather than trying to use your imagination with a static mockup.

At this point, you'll also be able to begin adding content to the site, so that when launch day comes, there'll be plenty of information for your visitors to browse.

Launching your Website

Once you're satisfied with the final product, the launch is swift and easy.

All done in the knowledge that we've already tested out the site in a 'live' situation.

Social Network Integration

Your website will use the ‘Open Graph’ protocol.

This means when someone shares one of your pages on Facebook or through Twitter, an image and descriptive text will be displayed automatically in the preview.

If a page includes multiple images, you’ll even have the option of choosing which one to show in your Facebook post.

Content Management Explained

A content management system (CMS) allows you to efficiently add, edit and alter content on your website from a web browser, at any time.

It handles all that basic infrastructure stuff for you so that you can focus on more forward-facing parts of your website, namely the content.

You can update content 'in place' without the need to log in to a complicated back-end system; the experience is much like editing a word processing document.

While your site is in development, we will decide which elements should be editable by you or your team, and which should be protected. This way, the design can't be 'broken' by an accidental click of the mouse!

You can request multiple secure logins, allowing your entire team to manage content on your website.

Optimised for Search Engines

Search engine optimisation (SEO) is included as a standard feature. Your website will be designed and configured to maximise your search engine placement for both desktop and mobile versions.

You won't need to worry about which tags and keywords to use when creating new content, as the relevant SEO information will be automatically generated when you press publish.

A fresh XML sitemap will be instantly submitted to Google every time you add or edit content.

Benefits of my Hosting Package

You will receive super-fast, AWS (Amazon Web Services) ultra-reliable hosting, with a 99.9% uptime.

I take care of all the setup and configuration, which means it's hassle-free for you.

You don't need to worry about whether your website will be able to cope with a sudden influx of new visitors, as your hosting will automatically scale with demand.

I also use a content delivery network, meaning your images and content is delivered to your visitors blazingly fast.

SSL is also included as standard. This means the website is identified as secure in web browsers and also helps with search engine ranking.

Using your own Web Host

If your website is built using the content management system, then you will take advantage of the inclusive hosting package.

If your website is ‘static’ and will not need regular updates, then the project files can be uploaded to a third party host of your choice.

Custom Domains

You can use either a new or existing domain.

All that would be required are a few changes to DNS settings to point the domain name to my hosting service.

Do you provide email accounts?

No. I do not offer email account services. Your domain registrar would typically provide these.

Do you use Wordpress?

Wordpress is a highly popular and ubiquitous content management system with a vast user base and countless plugins and pre-built themes.

The system I use- called Webflow - has several advantages over Wordpress.

  • Streamlined code
  • SSL as standard
  • User-friendliness
  • Speed of design and development

I'm not bashing Wordpress, it is a fantastic tool, but I find using Webflow to be a faster and more fluid experience.